Salary band: $50,000 - $65,000 – dependent on experience
Comms skills
- Writing skills for key client documents
- Create media background and briefing materials to help prepare clients for interviews
- Selling in press releases and by-lined articles – secure relevant opportunities and results
- Hosting client media interviews
- Develop and maintain strong relationships with relevant journalists
- Build and maintain editorial, speaking and awards and events calendars
Digital skills
- Produce content for social posts
- Understanding of Google Analytics
- Basic understanding of how social can complement comms work
- Basic understanding of Hubspot
- Ability to write Google ad campaigns
Administrative/agency operations
- Builds own profile within team
- Time management on multiple accounts, using Monday.com
- Develops activity plans and compiles target media lists, drafts meetings agendas
- Manage interns on daily scans and clippings
- Positive contribution to the team
- Understanding of current affairs
- Quality standards across all work
Client services
- Editorial planning - follow up and evaluation
- Builds relationships with clients – secondary point of contact in absence of SAE/AM
- Understands wider marketing mix
- Understanding of industry sector - keep yourself informed about the clients business, their market, and their competitors
- Research – look online for stories that are relevant to your clients
- Keeps managers informed
- Prepare ahead of meetings
Account management and strategic thinking
- Shares ideas
- Manages client expectations
Business Development
- Contribute to brainstorming process
- Provide research on industry topics for new business process
- Start to develop presentation skills for pitches
People Management
- Begin to build supervisory skills by managing interns
- Develop good team relationships