We planned and executed a Media Relations campaign that supported Gatemore Capital Management’s activist stakes in UK-listed companies, French Connection and DX Group.

We were briefed to put together a campaign that would increase pressure on the Boards of French Connection and DX Group to yield to Gatemore’s demands and increase shareholder value.

In our messaging sessions, we identified that there was an opportunity to take advantage of specific corporate governance failings in the target companies by engaging with the media and leveraging letters presented by Gatemore.

Services

  • Messaging and Content Development
  • Crisis & Issues Management
  • Media relations
  • Tracking & Analytics

Impact