Synergy Capital – Website development

Synergy Capital commissioned Peregrine to design and develop a website to promote their independent advice services for debt advisory and corporate finance.

Peregrine’s in-house design and development team ensured that the website actively reflected the Synergy brand and communicated key messages across all platforms and devices.

Synergy Capital

Objectives

To design a web presence for Synergy Capital, to promote their independent advice services for debt advisory and corporate finance.

Strategy

Following an initial discussion with the key stakeholders, Peregrine set about creating an energetic and minimalist website. The website, fully responsive, made use of the latest CSS and HTML 5 animation techniques to create a more engaging experience.

As the site was text-based with no imagery, the differentiators needed to come from subtle animations and use of colour. The bold orange on the homepage immediately set the website apart from it’s field, tying together their branding and online presence.

Once initial concepts were designed and selected, Peregrine worked very closely with the Synergy Capital team to tweak each element. We were able to work in their offices over an afternoon to achieve their goals in a very timely manner.

Peregrine worked in a very agile workflow; making changes to the design during the build process and allowing us to be very flexible with amends without affecting the deadline.

Results

Delivered the website ahead of schedule, with the need to coincide the launch with the visit of the Indian Prime Minister to Britain.